Project
Icarus Mind
Date
2022
Involvement
Art Direction
Visual Identity
Introduction
Creating a personal brand is always a challenge. Back in 2016, I designed my first logo, which has gone through many makeovers since then. But it never truly reflected the essence of what Icarus Mind represents—until now.
It was time for a change, specially since I'm taking my business more seriously these days. My new branding captures the idea of not aiming too high or too low in life. It reflects my personal philosophy of setting realistic goals while refusing to settle for what I already have.
This change marks a new phase in my professional and artistic life. I'm eager to explore different areas of design and watch my skills improve exponentially along the way.
This change mark a new stage of my professional & artistic life; consisting that exploring more areas of design go hand with hand with an exponential improvement of my skills.
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